10 Best Eyeshadow Primers 2026 in the United States

The Elizabeth Mott Thank Me Later Eye Primer stands out in the eyeshadow primer category with its unique blend of benefits that cater to a variety of users, including those with mature skin. One of its main strengths is the ability to grip eyeshadow, ensuring vibrant color payoff and reducing fallout, which can be particularly beneficial for makeup enthusiasts seeking long-lasting wear. The lightweight, non-greasy formula is another positive feature; it feels comfortable on the skin and minimizes the need for touch-ups throughout the day. Additionally, it includes skin-friendly ingredients that help to even out skin tone and conceal fine lines, making it an excellent choice for those concerned about aging skin.

The Urban Decay Anti-Aging Eyeshadow Primer Potion is a solid choice for anyone looking to enhance their eyeshadow application, especially those concerned about aging. Its nude formulation works well for evening out skin tone and texture, making it suitable for various skin types including oily, combination, dry, and normal. One of its standout features is its ability to keep eyeshadow vibrant and crease-free throughout the day, which is an essential requirement for any eyeshadow primer. Users will appreciate the optical blurring pigments that help minimize the appearance of redness and enhance the overall look of the eyelids, making it particularly beneficial for those with tired or hooded eyes. Additionally, the ingredients aimed at improving signs of aging can be a significant plus for mature users, as they claim to hydrate and improve the suppleness of the skin over time. The product is vegan and free from parabens, making it a more appealing option for those who prioritize cruelty-free cosmetics.

The Milk Makeup Hydro Grip Eye Primer is a clear gel primer designed to keep your eyeshadow and under-eye concealer in place for up to 8 hours without creasing or smudging. Its formula is silicone-free and made with mostly natural ingredients, including hydrating agents like Hyaluronic Acid, Niacinamide, and Aloe Water, which help smooth and moisturize the delicate skin around your eyes. This makes it a great choice if you want to avoid dryness or irritation. The primer has a natural, invisible finish with no tint, so it won't change the color of your makeup. It also contains Blue Agave Extract to help hold makeup firmly on the skin.